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Bloomington-Normal Economic Development Council

Digital Advertising Specialist

IAAIllinois Farm Bureau

IAAIllinois Farm Bureau

Marketing & Communications
Bloomington, IL, USA
Posted on Thursday, June 13, 2024
Digital Advertising Specialist(

Job Number:



Illinois Farm Bureau (IFB), parent company of COUNTRY Financial, is looking for a Digital Advertising Specialist. You'll provide advertising support for Illinois Farm Bureau’s (IFB) news platforms including FarmWeek, FarmWeekNow.com, RFD Radio Network and Partners magazine.

This position offers a hybrid work schedule and can be based out of our corporate office in Bloomington, IL.

How does a Digital Advertising Specialist make an impact?

  • Receives incoming and places outgoing sales calls regarding classified advertisements for assigned publications.
  • Assists customers with classified ad ordering, duration, wording, payment and final publishing. Identifies upsell and cross-sell opportunities to increase advertising revenues across all platforms.
  • Works as member of the advertising team to help develop concepts and methods to implement promotional and outreach marketing projects.
  • Collaborates with team members and customers to understand specifications and organize projects to ensure specifications, deadlines and budget are met.
  • Assists with developing digital analytics reports for key stakeholders, including the Board. Utilizes data to assist in decision-making regarding news content, messaging and promotion.
  • May develop creative designs for print and digital display ads and other illustrations for IFB advertising and news platforms upon request.
  • Exercises professional leadership by keeping abreast of current trends, developments, technology and new opportunities within field of responsibility.


Do you have what we’re looking for?

  • Good project management skills, including the ability to manage multiple projects simultaneously, organize efficiently, establish priorities, meet deadlines and attend to details.
  • Computer proficiency including working knowledge of Microsoft Office and content management systems.
  • Experience using Google Ad Manager and various social media platforms.
  • Excellent verbal, written and interpersonal communications skills, including customer service skills.
  • Limited lifting for moving equipment and displays weighing up to 50 pounds.
  • Extensive computer work.
  • Typically requires 4 years of relevant experience or a combination of related experience, education and training.

Why work with us?

We planted our roots in 1916 and are one of the largest Farm Bureau organizations in the United States. We are a voice for Illinois farmers, farm families, and anyone involved in food and agriculture. That covers a lot of ground. We represent our members in local communities, Springfield, IL and Washington D.C. When you become a part of Illinois Farm Bureau, you become part of something that touches the lives of people every day. You truly make a difference.

You’ll be able to take advantage of our benefits package, which includes insurance benefits (medical, dental, vision, disability, and life), 401(k) with company match, parental leave, paid time off, paid company holidays and time off to volunteer. Please click here to learn more about Illinois Farm Bureau and the many benefits we offer our employees.

Illinois Farm Bureau is committed to providing equal opportunity in all areas of employment, and in providing employees with a work environment free of discrimination and harassment. Employment decisions are made without regard to race, color, religion, age, gender, sexual orientation, veteran status, national origin, disability, or any other status protected by applicable laws or regulations.

Come join our team at Illinois Farm Bureau today!

Illinois Farm Bureau does not generally sponsor individuals for employment-based visas for this position.