McLean County Jobs

Bloomington-Normal Economic Development Council

Marketing & Social Media Coordinator

Connect Transit

Connect Transit

Marketing & Communications
Posted on Thursday, May 23, 2024

Marketing and Social Media Coordinator, Full Time

Connect Transit is celebrating over 50 years of service as the primary public transit system for the Bloomington-Normal area, providing quality transportation to residents, allowing them to live spontaneously. Our mission is to provide safe, reliable transportation and access to opportunity to strengthen and enrich individual lives, our community, the economy, and the environment. All of our employees are vital in supporting this mission, read on to see how you can be part of it too!

Job Description:

As the Connect Transit Marketing and Social Media Coordinator you will work closely with our Marketing Manager to support each department in our organization and work towards cementing Connect Transit as a community partner utilizing various tools and skills.


  • $20.00 - $24.00, dependent on qualifications

What We Offer:

  • Medical insurance: Connect Transit will pay 100% of employee premium and 65% of dependent premiums.
  • Dental, vision, life insurance
  • Company cell phone
  • Paid time off
  • Paid holidays
  • Retirement plans, employer contribution of 5%
  • Tuition reimbursement available
  • Opportunities for advancement
  • Free bus pass for employees and immediate family members
  • A collaborative atmosphere with coworkers who want to see you succeed in your job

Responsibilities and Duties:

  • Collaborate with the Marketing Manager, internal teams, clients, and partners on development of marketing strategy
  • Support the Marketing Department with marketing activities in various areas, including advertising, social media, direct marketing, sponsorship sales, and event planning
  • Assist in the creation and production of signage, online promotion, external newsletters, bus wraps, on bus advertising, internal communication, rider guides, etc.
  • Assist in the distribution or delivery of marketing materials
  • Assist in the planning and implementation of event efforts
  • Identify community partnerships and help to maintain existing relationships
  • Help identify marketing trends and key opportunities for innovation
  • Maintain record of public relations activities
  • Work with various types of software for digital marketing
  • Assist in ordering and delivering of bus passes
  • Assist in the cataloging of marketing materials – photos, print material, giveaways, etc.
  • Generate engaging content to share with a diverse audience on various social media platforms

Job Requirements:

  • High school diploma or equivalent (Bachelor’s degree in Marketing, Business, Graphic Design, or related field is preferred) or an equivalent combination of education and experience consistent with the required qualifications
  • Valid Illinois Driver’s License
  • Acceptable driving record (No serious traffic or license violations within the last five years)
  • Pass federal background check and pre-employment drug test
  • Ability to:
    • Work independently, yet take verbal and written direction
    • Work collaboratively and discuss ideas in a respectful manner
    • Work when needed, including some nights and weekends as dictated by events
    • Utilize research and report preparation methods
    • Communicate effectively orally and in writing
    • Interact professionally with various levels of Connect Transit employees and outside representatives
    • Prepare comprehensive reports and correspondence
    • Easily establish relationships with employees and outside partners
    • Meet tight time constraints and deadlines
    • Manage a project from design to development, implementation, and close-out
    • Meet the physical demands required of this position
    • Take and maintain detailed notes about processes and procedures
    • Identify and seek out opportunities for brand involvement throughout the community

Preferred Skills:

  • Experience in Adobe Suite & Microsoft Suite applications
  • Familiarity with and past management of social media platforms

Examples of work or portfolio welcome.

* Connect Transit provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.